@article{Andzulis, James ‘Mick’1Panagopoulos, Nikolaos G.2Rapp, Adam1_2012, title={A Review of Social Media and Implications for the Sales Process.}, volume={32}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=78110796&site=ehost-live}, number={Issue 3, p305-316. 12p. 1 Diagram}, journal={Journal of Personal Selling & Sales Management}, author={Andzulis, James ‘Mick’1Panagopoulos, Nikolaos G.2Rapp, Adam1}, year={2012}, pages={305–316} }
@article{Ashman_Solomon_Wolny_2015, title={An old model for a new age: Consumer decision making in participatory digital culture}, volume={14}, DOI={10.1362/147539215X14373846805743}, number={2}, journal={Journal of Customer Behaviour}, author={Ashman, Rachel and Solomon, Michael R. and Wolny, Julia}, year={2015}, month={Aug}, pages={127–146} }
@book{Baker_1998, address={Basingstoke}, edition={3rd ed}, title={Macmillan dictionary of marketing and advertising}, volume={Macmillan business}, publisher={Macmillan}, author={Baker, Michael J.}, year={1998} }
@article{Benoit, Sabine_2015, title={Does Service Employees’ Appearance Affect the Healthiness of Food Choice?}, author={Benoit, Sabine, Huneke, Tabea;}, year={2015} }
@book{Blythe_2013, address={Los Angeles, California}, edition={2nd edition}, title={Consumer behaviour}, publisher={SAGE}, author={Blythe, Jim}, year={2013} }
@article{Bushra, Aliya1_2015, title={CONSUMER CULTURE AND POST-PURCHASE BEHAVIOR.}, volume={49}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=108548230&site=ehost-live}, journal={Journal of Developing Areas}, author={Bushra, Aliya1}, year={2015}, pages={15–24} }
@book{Dacko_2008, address={Oxford}, title={The advanced dictionary of marketing: putting theory to use (electronic resource)}, url={https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=415821}, publisher={Oxford University Press}, author={Dacko, Scott G.}, year={2008} }
@book{East, Robert_Vanhuele, Marc_Wright, Malcolm_2008, address={London}, title={Consumer behaviour}, publisher={SAGE}, author={East, Robert and Vanhuele, Marc and Wright, Malcolm}, year={2008} }
@book{Grant_2007, address={Chichester, West Sussex ; Hoboken,N+}, title={Green marketing manifesto}, publisher={John Wiley & Sons}, author={Grant, John}, year={2007} }
@book{Jansson-Boyd, Cathrine V._2010, address={Maidenhead}, title={Consumer psychology (electronic resource)}, url={https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=771418}, publisher={Open University Press}, author={Jansson-Boyd, Cathrine V.}, year={2010} }
@article{Kozinets_de Valck_Wojnicki_Wilner_2010, title={Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities}, volume={74}, DOI={10.1509/jmkg.74.2.71}, number={2}, journal={Journal of Marketing}, author={Kozinets, Robert V and de Valck, Kristine and Wojnicki, Andrea C and Wilner, Sarah J.S}, year={2010}, month={Mar}, pages={71–89} }
@article{Kumar_Bezawada_Rishika_Janakiraman_Kannan_2016, title={From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior}, volume={80}, DOI={10.1509/jm.14.0249}, number={1}, journal={Journal of Marketing}, author={Kumar, Ashish and Bezawada, Ram and Rishika, Rishika and Janakiraman, Ramkumar and Kannan, P.K.}, year={2016}, month={Jan}, pages={7–25} }
@article{Laroche_2016, title={Advancing knowledge of the global consumer culture: Introduction to the special issue}, volume={69}, DOI={10.1016/j.jbusres.2015.08.022}, number={3}, journal={Journal of Business Research}, author={Laroche, Michel}, year={2016}, month={Mar}, pages={1071–1073} }
@book{Lewis, Alan_2008, address={Cambridge}, title={The Cambridge handbook of psychology and economic behaviour  (electronic resource)}, url={https://roe.idm.oclc.org/login?url=http://www.vlebooks.com/vleweb/product/openreader?id=Roehampton&isbn=9780511390920&uid=^u}, publisher={Cambridge University Press}, author={Lewis, Alan}, year={2008} }
@book{Lewis, Tania_Potter, Emily_2011, address={London}, title={Ethical consumption: a critical introduction}, publisher={Routledge}, author={Lewis, Tania and Potter, Emily}, year={2011} }
@article{McAlexander, James H.1Schouten, John W.2Koenig, Harold F.1_2002, title={Building Brand Community.}, volume={66}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=6367849&site=ehost-live}, journal={Journal of Marketing}, author={McAlexander, James H.1Schouten, John W.2Koenig, Harold F.1}, year={2002}, pages={38–54} }
@article{Moeller_Fassnacht_Ettinger_2009, title={Retaining Customers With Shopping Convenience}, volume={8}, DOI={10.1080/15332660903344644}, number={4}, journal={Journal of Relationship Marketing}, author={Moeller, Sabine and Fassnacht, Martin and Ettinger, Andreas}, year={2009}, month={Nov}, pages={313–329} }
@book{Nair_ebrary, Inc_2009, address={Mumbai [India]}, edition={Rev. ed}, title={Consumer behaviour and marketing research: (text and cases)  (electronic resource)}, url={https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=3011232}, publisher={Himalaya Pub. House}, author={Nair, Suja R. and ebrary, Inc}, year={2009} }
@book{Parsons_Maclaran_2009, address={Oxford}, title={Contemporary issues in marketing and consumer behaviour (electronic resource)}, url={https://roe.idm.oclc.org/login?url=http://www.vlebooks.com/vleweb/product/openreader?id=Roehampton&isbn=9780080943169&uid=^u}, publisher={Butterworth-Heinemann}, author={Parsons, Elizabeth and Maclaran, Pauline}, year={2009} }
@book{Raab_2010, address={Burlington, VT}, title={The psychology of marketing: cross-cultural perspectives (electronic resource)}, url={http://site.ebrary.com/lib/roehampton/Doc?id=10411938}, publisher={Gower}, author={Raab, Gerhard}, year={2010} }
@article{Rafiq_Fulford_Lu_2013, title={Building customer loyalty in online retailing: The role of relationship quality}, volume={29}, DOI={10.1080/0267257X.2012.737356}, number={3–4}, journal={Journal of Marketing Management}, author={Rafiq, Mohammed and Fulford, Heather and Lu, Xiaoming}, year={2013}, month={Feb}, pages={494–517} }
@book{Ries_2004, address={New York}, edition={1st HarperBusiness pbk ed}, title={Fall of advertising and the rise of PR.}, publisher={HarperBusiness}, author={Ries, Al}, year={2004} }
@book{Ries_Trout_1994, address={London}, edition={Special overseas ed}, title={The 22 immutable laws of marketing}, publisher={HarperCollins}, author={Ries, Al and Trout, Jack}, year={1994} }
@book{Ries_Trout_2001, address={New York}, title={Positioning: the battle for your mind}, publisher={McGraw-Hill}, author={Ries, Al and Trout, Jack}, year={2001} }
@book{Schiffman_Wisenblit_2015, address={Harlow, Essex}, edition={11th global edition}, title={Consumer behavior}, publisher={Pearson Education Limited}, author={Schiffman, Leon G. and Wisenblit, Joseph}, year={2015} }
@article{Schouten, John W.1, title={Selves in Transition: Symbolic Consumption in Personal Rites of Passage and Identity Reconstruction.}, volume={17}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=4657127&site=ehost-live}, journal={Journal of Consumer Research}, author={Schouten, John W.1}, pages={412–425} }
@article{Schouten, John W.1McAlexander, James H.2, title={Subcultures of Consumption: An Ethnography of the New Bikers.}, volume={22}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=9507113978&site=ehost-live}, journal={Journal of Consumer Research}, author={Schouten, John W.1McAlexander, James H.2}, pages={43–61} }
@book{Solomon_Bamossy_Askegaard_Hogg_2013, address={Harlow, England}, edition={Fifth edition}, title={Consumer behaviour: a European perspective}, url={https://roe.idm.oclc.org/login?url=http://www.vlebooks.com.roe.idm.oclc.org/Vleweb/Product/Index/462671?page=0&uid=^u}, publisher={Pearson}, author={Solomon, Michael R. and Bamossy, Gary J. and Askegaard, Søren and Hogg, Margaret K.}, year={2013} }
@book{Stratten_2012, address={Hoboken}, title={UnMarketing: stop marketing; Start engaging}, url={http://site.ebrary.com/lib/roehampton/Doc?id=10538768}, publisher={Wiley}, author={Stratten, Scott}, year={2012} }
@article{Till, Brian D.1Stanley, Sarah M.2Priluck, Randi3_2008, title={Classical conditioning and celebrity endorsers: An examination of belongingness and resistance to extinction.}, volume={25}, url={http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=28443744&site=ehost-live}, number={Issue 2}, journal={Psychology & Marketing}, author={Till, Brian D.1Stanley, Sarah M.2Priluck, Randi3}, year={2008}, pages={179–196} }
@book{Timm_2013, address={Upper Saddle River, N.J.}, edition={6th ed}, title={Customer service: career success through customer loyalty}, publisher={Prentice Hall}, author={Timm, Paul R.}, year={2013} }
@book{Trout_2008, address={Hoboken, N.J.}, title={In search of the obvious: the antidote for today’s marketing mess (electronic resource)}, url={https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=380489}, publisher={John Wiley & Sons}, author={Trout, Jack}, year={2008} }
@book{Trout_2009, address={New York}, title={Repositioning : the new battle foryour mind}, publisher={McGraw-Hill Professional}, author={Trout, Jack}, year={2009} }
@misc{ title={Referencing Guidance}, url={https://portal.roehampton.ac.uk/information/library/Pages/referencing-and-refworks.aspx}, author={University of Roehampton Library} }
@article{Wagner_Benoit (née Moeller)_2015, title={Creating value in retail buyer–vendor relationships: A service-centered model}, volume={44}, DOI={10.1016/j.indmarman.2014.10.013}, journal={Industrial Marketing Management}, author={Wagner, Janet and Benoit (née Moeller), Sabine}, year={2015}, month={Jan}, pages={166–179} }
@article{Wells_2014, title={Behavioural psychology, marketing and consumer behaviour: a literature review and future research agenda}, volume={30}, DOI={10.1080/0267257X.2014.929161}, number={11–12}, journal={Journal of Marketing Management}, author={Wells, Victoria K.}, year={2014}, month={Sep}, pages={1119–1158} }
@article{European Journal of Marketing, publisher={Emerald Group Publishing Ltd} }
@article{Journal of Consumer Behaviour, publisher={John Wiley & Sons Incorporated} }
@article{Journal of Consumer Research, publisher={Oxford University Press} }
@article{Journal of marketing management, publisher={Taylor & Francis} }
@article{Journal of Brand Management, publisher={Palgrave Macmillan Ltd.} }
@article{The International Review of Retail, Distribution and Consumer Research, url={http://www.tandfonline.com/loi/rirr20?close=22&repitition=0#vol_22} }
@misc{Brand Republic - The Smart Filter | Brand Republic, url={http://www.brandrepublic.com/} }
@misc{Marketing - the UK’s leading title for marketing professionals., url={http://www.marketingmagazine.co.uk/} }
@misc{Marketing Week, url={http://www.marketingweek.com/} }
@misc{Research Magazine - news, analysis and jobs for market researchers, url={http://www.research-live.com/} }
@misc{Technology | Adweek, url={http://www.adweek.com/technology} }
@misc{Marketing Land, url={http://marketingland.com/} }
@misc{MarketingVox - Practical news for interactive marketing practitioners. SEO, SEM, social, mobile, analytics and other online tactics, tools and strategies., url={http://www.marketingvox.com/} }
@misc{E-Commerce Times: E-Business Means Business, url={http://www.ecommercetimes.com/} }
@misc{eMarketer - Digital Marketing Research, url={http://www.emarketer.com/} }
@misc{Marketing Resources, Strategies for Marketing, B2B Marketing - MarketingProfs, url={http://www.marketingprofs.com/} }
@misc{Nexis®: Sign In, url={https://roe.idm.oclc.org/login?url=https://advance.lexis.com/nexis?&identityprofileid=9H6FNF57682} }