Andzulis, James ‘Mick’1Panagopoulos, Nikolaos G.2Rapp, Adam1. 2012. ‘A Review of Social Media and Implications for the Sales Process.’ Journal of Personal Selling & Sales Management 32 (Issue 3, p305-316. 12p. 1 Diagram): 305–16. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=78110796&site=ehost-live.
Ashman, Rachel, Michael R. Solomon, and Julia Wolny. 2015. ‘An Old Model for a New Age: Consumer Decision Making in Participatory Digital Culture’. Journal of Customer Behaviour 14 (2): 127–46. https://doi.org/10.1362/147539215X14373846805743.
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Blythe, Jim. 2013. Consumer Behaviour. 2nd edition. Los Angeles, California: SAGE.
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Bushra, Aliya1. 2015. ‘CONSUMER CULTURE AND POST-PURCHASE BEHAVIOR.’ Journal of Developing Areas 49: 15–24. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=108548230&site=ehost-live.
Dacko, Scott G. 2008. The Advanced Dictionary of Marketing: Putting Theory to Use (Electronic Resource). Oxford: Oxford University Press. https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=415821.
East, Robert, Vanhuele, Marc, and Wright, Malcolm. 2008. Consumer Behaviour. London: SAGE.
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Grant, John. 2007. Green Marketing Manifesto. Chichester, West Sussex ; Hoboken,N+: John Wiley & Sons.
Jansson-Boyd, Cathrine V. 2010. Consumer Psychology (Electronic Resource). Maidenhead: Open University Press. https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=771418.
‘Journal of Brand Management’. n.d.
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Kozinets, Robert V, Kristine de Valck, Andrea C Wojnicki, and Sarah J.S Wilner. 2010. ‘Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities’. Journal of Marketing 74 (2): 71–89. https://doi.org/10.1509/jmkg.74.2.71.
Kumar, Ashish, Ram Bezawada, Rishika Rishika, Ramkumar Janakiraman, and P.K. Kannan. 2016. ‘From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior’. Journal of Marketing 80 (1): 7–25. https://doi.org/10.1509/jm.14.0249.
Laroche, Michel. 2016. ‘Advancing Knowledge of the Global Consumer Culture: Introduction to the Special Issue’. Journal of Business Research 69 (3): 1071–73. https://doi.org/10.1016/j.jbusres.2015.08.022.
Lewis, Alan. 2008. The Cambridge Handbook of Psychology and Economic Behaviour (Electronic Resource). Cambridge: Cambridge University Press. https://roe.idm.oclc.org/login?url=http://www.vlebooks.com/vleweb/product/openreader?id=Roehampton&isbn=9780511390920&uid=^u.
Lewis, Tania and Potter, Emily. 2011. Ethical Consumption: A Critical Introduction. London: Routledge.
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‘MarketingVox - Practical News for Interactive Marketing Practitioners. SEO, SEM, Social, Mobile, Analytics and Other Online Tactics, Tools and Strategies.’ n.d. http://www.marketingvox.com/.
McAlexander, James H.1Schouten, John W.2Koenig, Harold F.1. 2002. ‘Building Brand Community.’ Journal of Marketing 66: 38–54. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=6367849&site=ehost-live.
Moeller, Sabine, Martin Fassnacht, and Andreas Ettinger. 2009. ‘Retaining Customers With Shopping Convenience’. Journal of Relationship Marketing 8 (4): 313–29. https://doi.org/10.1080/15332660903344644.
Nair, Suja R. and ebrary, Inc. 2009. Consumer Behaviour and Marketing Research: (Text and Cases) (Electronic Resource). Rev. ed. Mumbai [India]: Himalaya Pub. House. https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=3011232.
‘Nexis®: Sign In’. n.d. https://roe.idm.oclc.org/login?url=https://advance.lexis.com/nexis?&identityprofileid=9H6FNF57682.
Parsons, Elizabeth, and Pauline Maclaran. 2009. Contemporary Issues in Marketing and Consumer Behaviour (Electronic Resource). Oxford: Butterworth-Heinemann. https://roe.idm.oclc.org/login?url=http://www.vlebooks.com/vleweb/product/openreader?id=Roehampton&isbn=9780080943169&uid=^u.
Raab, Gerhard. 2010. The Psychology of Marketing: Cross-Cultural Perspectives (Electronic Resource). Burlington, VT: Gower. http://site.ebrary.com/lib/roehampton/Doc?id=10411938.
Rafiq, Mohammed, Heather Fulford, and Xiaoming Lu. 2013. ‘Building Customer Loyalty in Online Retailing: The Role of Relationship Quality’. Journal of Marketing Management 29 (3–4): 494–517. https://doi.org/10.1080/0267257X.2012.737356.
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Ries, Al. 2004. Fall of Advertising and the Rise of PR. 1st HarperBusiness pbk ed. New York: HarperBusiness.
Ries, Al, and Jack Trout. 1994. The 22 Immutable Laws of Marketing. Special overseas ed. London: HarperCollins.
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Schiffman, Leon G., and Joseph Wisenblit. 2015. Consumer Behavior. 11th global edition. Harlow, Essex: Pearson Education Limited.
Schouten, John W.1. n.d. ‘Selves in Transition: Symbolic Consumption in Personal Rites of Passage and Identity Reconstruction.’ Journal of Consumer Research 17: 412–25. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=4657127&site=ehost-live.
Schouten, John W.1McAlexander, James H.2. n.d. ‘Subcultures of Consumption: An Ethnography of the New Bikers.’ Journal of Consumer Research 22: 43–61. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=9507113978&site=ehost-live.
Solomon, Michael R., Gary J. Bamossy, Søren Askegaard, and Margaret K. Hogg. 2013. Consumer Behaviour: A European Perspective. Fifth edition. Harlow, England: Pearson. https://roe.idm.oclc.org/login?url=http://www.vlebooks.com.roe.idm.oclc.org/Vleweb/Product/Index/462671?page=0&uid=^u.
Stratten, Scott. 2012. UnMarketing: Stop Marketing; Start Engaging. Hoboken: Wiley. http://site.ebrary.com/lib/roehampton/Doc?id=10538768.
‘Technology | Adweek’. n.d. http://www.adweek.com/technology.
‘The International Review of Retail, Distribution and Consumer Research’. n.d. http://www.tandfonline.com/loi/rirr20?close=22&repitition=0#vol_22.
Till, Brian D.1Stanley, Sarah M.2Priluck, Randi3. 2008. ‘Classical Conditioning and Celebrity Endorsers: An Examination of Belongingness and Resistance to Extinction.’ Psychology & Marketing 25 (Issue 2): 179–96. http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=28443744&site=ehost-live.
Timm, Paul R. 2013. Customer Service: Career Success through Customer Loyalty. 6th ed. Upper Saddle River, N.J.: Prentice Hall.
Trout, Jack. 2008. In Search of the Obvious: The Antidote for Today’s Marketing Mess (Electronic Resource). Hoboken, N.J.: John Wiley & Sons. https://roe.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/roehampton-ebooks/detail.action?docID=380489.
———. 2009. Repositioning : The New Battle Foryour Mind. New York: McGraw-Hill Professional.
University of Roehampton Library. n.d. ‘Referencing Guidance’. https://portal.roehampton.ac.uk/information/library/Pages/referencing-and-refworks.aspx.
Wagner, Janet, and Sabine Benoit (née Moeller). 2015. ‘Creating Value in Retail Buyer–Vendor Relationships: A Service-Centered Model’. Industrial Marketing Management 44 (January): 166–79. https://doi.org/10.1016/j.indmarman.2014.10.013.
Wells, Victoria K. 2014. ‘Behavioural Psychology, Marketing and Consumer Behaviour: A Literature Review and Future Research Agenda’. Journal of Marketing Management 30 (11–12): 1119–58. https://doi.org/10.1080/0267257X.2014.929161.
